Branding Genius

Who owns Shakespeare? The English? The tourist industry? The world?

Branding and Graphic Designer Teresa Monachino goes in search of the 21st century phenomenon that is William Shakespeare and uncovers his contradictory brand values, with the help of a distinguished cast:

Rev Dr Paul Edmondson from the Shakespeare Birthplace Trust,

Nick Eagleton and Katherina Tudball from SuperUnion

Greg Doran, Artistic Director of the Royal Shakespeare Company

Vikki Heywood, Outgoing Chairman of the Royal Society of the Arts

Chino Odimba, Writer

Professor Michael Dobson, The Shakespeare Institute

Duncan Lees, Warwick University

Michael Pennington, Actor, Director, Writer and Founder of the English Shakespeare Company

Alicia Maksimova, Filmmaker

Wind up Will

Producer: Ellie Richold.

Who owns Shakespeare? Graphic designer Teresa Monachino goes in search of Brand Bard.

Who owns Shakespeare? The English? The tourist industry? The world?

Branding and Graphic Designer Teresa Monachino goes in search of the 21st century phenomenon that is William Shakespeare and uncovers his contradictory brand values, with the help of a distinguished cast:

Rev Dr Paul Edmondson from the Shakespeare Birthplace Trust,

Nick Eagleton and Katherina Tudball from SuperUnion

Greg Doran, Artistic Director of the Royal Shakespeare Company

Vikki Heywood, Outgoing Chairman of the Royal Society of the Arts

Chino Odimba, Writer

Professor Michael Dobson, The Shakespeare Institute

Duncan Lees, Warwick University

Michael Pennington, Actor, Director, Writer and Founder of the English Shakespeare Company

Alicia Maksimova, Filmmaker

Wind up Will

Producer: Ellie Richold.

Who owns Shakespeare? Graphic designer Teresa Monachino goes in search of Brand Bard.

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2019022120190917 (R4)